Now, the landscape is changing. Alex Jump, owner of a popular bar in New York City, has seen a significant increase in customers requesting non-alcoholic drinks. This shift is driven by a growing awareness of health concerns, a desire for moderation, and a growing interest in craft cocktails. The rise of non-alcoholic cocktails and beers has been fueled by several factors.
The industry is also facing a growing trend of consumers who are increasingly conscious of their health and wellness. This is reflected in the demand for healthier options, such as low-calorie drinks, sugar-free options, and plant-based alternatives. The rise of social media and online platforms has also played a significant role in shaping consumer preferences.
This is a growing trend, with consumers increasingly seeking healthier, more sustainable options. The rise of the “sober curious” movement, which encourages people to explore non-alcoholic beverages, has further fueled this trend. The success of these partnerships with breweries and distilleries has been a key factor in Koko Ni’s success. These collaborations have allowed them to offer a wider range of flavors and styles, catering to a broader audience. Koko Ni’s commitment to sustainability is also evident in their sourcing practices. They prioritize local ingredients and partner with farms that use sustainable farming methods.